Daily Logo Challenge - Day 2
On day two of the Daily Logo Design Challenge, the challenge was the create a hot air balloon logo. I chose to name the business Lift, it was one of the company name examples listed in the challenge prompt. This logo took me about two-and-a-half hours to create along with the mockups. I chose an icon style logo with a limited color palette in my favorite color, purple. 
For the sub-logos below, I utilized text and a hot air balloon icon to create a cohesive set of sub-logos for the "imaginary" client to use in their branding for social media icons, letterheads, etc. 
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